A buyer finds the right car, then hits a generic contact form
Vehicle details lead to a generic contact form instead of a clear enquiry or reservation.
Intent is lost before the sales team can act
ProductRetail X
Retail Commerce
Turn live vehicle stock into a storefront customers can act on.
Retail Commerce exists to move one number: Grow Revenue. Sell more of what you already had capacity to sell. Every AF-X product names the outcome it is there to move before it lists anything it does, and reports against that number once it is live.
Where the online journey loses a ready buyer.
Customers need current vehicle information and a clear next step while they are ready to act.
The website still shows yesterday’s price—or a car that has gone
The website is updated separately from the approved vehicle record.
The customer loses confidence in the offer
The sales team asks the customer to start the journey again
The chosen vehicle, customer details and reservation status arrive separately.
Follow-up slows down and the customer repeats the journey
WHAT IT DOES
6 things it does.
Let customers find an available vehicle, explore its details and move from interest to an enquiry or reservation in one connected storefront.
Branded vehicle pages built from live stockThe storefront shows approved vehicle details and current availability.
Search and filter available vehiclesCustomers narrow the choice before opening a vehicle.
Show vehicle media, price and a clear next stepCustomers can understand the offer and act from the vehicle page.
Capture an enquiry with customer and vehicle contextThe sales team receives more than a generic contact request.
Take a reservation and deposit when configuredThe selected vehicle and payment status stay with the request.
Hand online intent into the sales workflowThe vehicle choice, customer details and enquiry or reservation move forward together.
Clearer next stepsEvery vehicle page leads to an enquiry or reservation, not a dead end.
Current vehicle detailsThe storefront reflects approved stock, price and availability as it changes.
Intent carried forwardThe vehicle, customer and enquiry move into the sales workflow together.
“Built for a storefront customers can act on.”
SEE IT AT WORK
Find the right available vehicle.
Give the customer a clear route from search to vehicle detail.
A customer filters the live stock and opens a vehicle page. Approved photos and details sit beside the current price and availability, with an enquiry or reservation action tied to that vehicle.
- Search and filter available stock
- Current price and availability on the vehicle page
- Media and key details from the approved record
- A clear next step tied to the selected vehicle
SEE IT AT WORK
From vehicle choice to reservation.
Carry online intent into the sales conversation.
The customer chooses a vehicle and enters their details. Where configured, they can reserve it and pay a deposit. The selected vehicle, customer information and enquiry or reservation status reach the sales team together.
- Selected vehicle kept with the request
- Customer details captured once
- Reservation and deposit status when configured
- Context handed into the connected sales workflow
HOW IT CONNECTS THE WORKFLOW
Connect the storefront to the sales journey.
Keep the vehicle and customer choice connected.
Vehicle Stock supplies approved details, price and availability. Car Configurator can provide a saved build when connected. Retail Commerce captures the customer's enquiry or reservation and carries it into the connected sales workflow. Marketplace Connect handles external listings separately.
AF-X bolts on. It does not rip out. Keep the system you run the business on. AF-X connects to it, reads from it, writes back to it, and adds the layer that was missing. Nobody has to migrate to get started.
The connected journey brings together:
- Vehicle Stock — approved details, price and availability
- Car Configurator — a saved build when connected
- SAMs or Quotes & Contracts — the next sales step
