CareersContact
Start with one productBook a demo

Choose where your business starts.

Retail XSell more vehicles, serve customers better and keep them coming back.Dealers · Dealer groups · OEMs & importersSell · Service · Online & self-serviceWorkshop XFill every ramp, finish every job and get paid faster.Independent workshops · SMR · Fast-fit & tyre specialistsService · Online & self-serviceFleet & Mobility XKnow what every vehicle costs before it costs you.Leasing · Rental · Corporate fleets · Shared mobilityFleet & assets · Operations & cost · OnlineParts XSell more parts across more channels with less operational effort.Distributors · Wholesalers · Buying groups · Parts retailersSell · Supply operations · Content & marketingRemarketing XTurn returned vehicles around faster and sell them for more.De-fleet · Refurbishment · Auctions · Used-car salesMarketplace · Vehicle services · Buyer & settlement
Browse by
What are you trying to improve?
Platforms
Which one are you?

Not sure where to start?

→ Start with one product→ All products→ AI & Data→ Pricing

By business

By size

Both axes →

By platform

Find your fit

Tell us what you run and how big it is, and we will show you the platform, the products and the pricing tier that match.

→ Who We Serve

The ecosystem triangle

AF-X is the only platform family present on all three sides.

→ See the triangle
Book a demo

Data X

One clean record of every vehicle, customer, part and site — held in the region you chose.

Intelligence X

The numbers the business runs on, live, with the same definition on every site.

AI X

AI inside the product at the point the decision is made — rank, predict, price, draft, answer.

AI by platform

→ AI & Data hub

Your data. Your workflow. Automotive AI that does the job, not the demo.

→ How AF-X uses your data→ What AI native means

Where do you want to start?

Why AF-X →

The AF-X difference

How AF-X delivers it →

Business outcomes

The claim

The only automotive platform family that runs dealer retail, independent workshops, fleet & mobility, parts distribution and remarketing — on one platform, with one data model.

→ Pricing
→ ROI calculator
Book a demo
Why AF-X

One platform. Built for every automotive operation.

Retail, workshop, fleet, parts and remarketing run differently. AF-X connects them through one platform foundation and one data model.

Book a demoStart with one product
PILLAR ASSETPlatform of Platforms: five automotive businesses, one foundation

Different businesses. One connected foundation.

Automotive organisations often run separate systems for each operation. AF-X brings the customer, vehicle and operational data together into one platform model.

01

One platform model

Different operations share the same foundation.

02

One data model

Information moves across the business without fragmentation.

03

Connected operations

Each business keeps its workflow while sharing intelligence.

HOW IT WORKS

One platform. Many automotive operations.

Five automotive platforms run on one foundation, share one data model and connect to the systems you already use.

Shared foundationOne platform and data model.
Local workflowsEach operation keeps its own process.
Connected systemsWorks with existing technology.

What it means for you.

Retail XDealers“Connect sales, service and customer operations.”See your fit →Retail XManufacturers & Importers“See network performance across operations.”See your fit →Workshop XIndependent Workshops“Run service workflows without isolated tools.”See your fit →Workshop XSMR & Fast-Fit“Connect locations and operational data.”See your fit →Fleet & Mobility XLeasing & Rental“Manage lifecycle operations on one foundation.”See your fit →Fleet & Mobility XFleet Operators“Connect vehicles, services and costs.”See your fit →
Who We Serve →

The objection.

What we hear

This sounds like replacing all our systems.

The answer

It is not.

AF-X connects the operation you already run. Start with one product and expand when your business needs it.

  1. 1Keep your systems
  2. 2Start with one product
  3. 3Expand as you grow

Your existing DMS, GMS and ERP stay in place.

See how AF-X works →

How AF-X is built differently.

Seven principles behind every AF-X product and platform.

Principle 01 of 07

100% Cloud

Built for cloud-first automotive operations.

Every AF-X product runs in the cloud, with no server in the back office and no upgrade weekend. One version is live for everybody, and a new site is a configuration rather than an installation.

Explore 100% Cloud →
Principle 02 of 07

AI Native

AI inside every product, not bolted on afterwards.

AI works at the point the decision is made, in the workflow your teams already use. Every product states the AI job it does and the data it does it on.

Explore AI Native →
Principle 03 of 07

Outcome Driven

Measured on the number that moves.

Every product names the business outcome it is designed to improve and reports against it once live. Assumptions remain visible, and figures are published only when validated—not replaced with speculative estimates.

Explore Outcome Driven →
Principle 04 of 07

Platform of Platforms

Five automotive businesses, one data model.

AF-X brings automotive businesses together on one platform foundation. Different operations. One data model. Connected workflows.

You are on this page
Principle 05 of 07

Built to Bolt On

Keep your core. Add the Xperience.

AF-X connects to the DMS, GMS or ERP you run today. Nothing is ripped out, no part of the business stops, and the replacement decision stays yours.

Explore Built to Bolt On →
Principle 06 of 07

System & Brand Agnostic

Any core system. Any brand.

Nothing in AF-X assumes a particular core system or manufacturer. Data is normalised on the way in, so a mixed estate can work to one standard without a migration.

Explore System & Brand Agnostic →
Principle 07 of 07

Land & Expand

Start with one product. Expand when it pays.

Land with one product that fixes something measurable, expand into the products next to it, then take the platform. Nobody is asked to buy a platform on day one.

Explore Land & Expand →

Connect your automotive operation.

See how one platform can support the businesses you run today and tomorrow.

Book a demoStart with one product